Short & Sweet

We migrated Short & Sweet’s existing website to Shopify to give the brand a fresh, modern foundation. As part of the revamp, we established a flexible baseline wireframe that supports an elevated, interchangeable user journey—allowing the brand’s tone and voice to come through more vividly in the visual experience. The refresh also included comprehensive SEO improvements, optimized collection architecture, and refined shopper navigation to create a smoother, more intuitive browsing experience.